需要注意一点，在品牌营销过程之中，一定要充分关注到外销产品特点以及在当地的市场竞争情况如何，有部分电子小商品外贸销售用户之所以在柬埔寨引流效果相对较为一般，是因为在论坛发帖以及其他方式进行产品宣传凡事错误所致，例如网站产品宣传或者是当地报刊杂志产品宣传时，没有侧重关注到当地已有同类型产品的竞争力，目前柬埔寨地区的电子小商品竞争还是较为激烈的，因此行业竞争中要将自身品牌特点展现出来，这是能够在当地占据同类型产品销售市场份额的关键。

It should be noted that in the process of brand marketing, we must pay full attention to the characteristics of export products and the local market competition. The relatively general drainage effect of some foreign trade sales users of electronic small commodities in Cambodia is due to mistakes in product publicity in forum posts and other ways, For example, website product publicity or local newspaper and magazine product publicity did not focus on the competitiveness of local products of the same type. At present, the competition of electronic small commodities in Cambodia is still fierce. Therefore, in the industry competition, we should show our brand characteristics, which is the key to occupy the sales market share of products of the same type locally.